NO PURCHASE OR PAYMENT OF ANY KIND NECESSARY TO ENTER FOR A CHANCE TO WIN.  A PURCHASE OR PAYMENT OF ANY KIND WILL NOT INCREASE YOUR CHANCES OF WINNING. THE SWEEPSTAKES IS INTENDED FOR VIEWING IN THE FIFTY (50) UNITED STATES AND DISTRICT OF COLUMBIA ONLY AND WILL BE GOVERNED BY UNITED STATES LAW.  VOID WHERE PROHIBITED. 

1.       ELIGIBILITY:

The “Share Your Pabst Blue Ribbon® Tattoo Sweepstakes” (“Sweepstakes”) is open to legal residents of the fifty (50) United States and District of Columbia who are twenty-one (21) years of age or older at the time of entry.  Employees, contractors, directors, officers and agents of Pabst Brewing Company, LLC, its affiliates and subsidiaries, advertising and Sweepstakes agencies, wholesale distributors, retail licensees, all other service agencies involved with the Sweepstakes, and members of their immediate family (spouse, parent, child and sibling), are not eligible to enter or win. The Sweepstakes is subject to all applicable federal, state and local laws and regulations and is void where prohibited. Participation constitutes entrant’s full and unconditional agreement to these Official Rules and Sponsor’s decisions which are final and binding in all matters related to this Sweepstakes. Winning a prize is contingent upon fulfilling all requirements as set forth herein.

2.       SWEEPSTAKES PERIOD: 

Sweepstakes begins at 12:01 a.m. Pacific Standard Time (“PST”) on July 16, 2021 and ends at 11:59 p.m. PST on July 17, 2021 (“Sweepstakes Period”). Sponsor’s computer is the official time keeping device for this Sweepstakes.

3.       HOW TO ENTER:

Via Instagram: On or about the first day of the Sweepstakes Period, Sponsor will request followers on its Instagram page (@pabstblueribbon) to submit a photo of their existing Pabst Blue Ribbon® inspired tattoo. Each entrant (“Entrant” or “Entrants”) may enter the Sweepstakes by completing the following steps during the Sweepstakes Period: 1) post the requested photo to your Instagram feed (your Instagram account must be public); 2) TAG us, @pabstblueribbon; and 3) include the hashtags #pbrtattoo and #sweepstakes (“Entry”).

Entries must be public and comply with the Instagram terms of use available at  www.Instagram.com. You must be a registered user of Instagram and follow @pabstblueribbon in order to enter the Sweepstakes via Instagram. Instagram registration is free and can be obtained by logging on to www.Instagram.com and following the online instructions to open an account.

Via Mail: Entrants may alternatively submit one (1) Entry in this Sweepstakes by legibly printing the Entrant’s name, street address, city, postal code, telephone number, and complete email address on a 3 x 5 inch (or 7.5 x 12.5cm) piece of paper and mailing it to Share Your Pabst Blue Ribbon Tattoo Sweepstakes, 110 E Houston Street 3^rd Floor, San Antonio, TX 78205. Entry must be postmarked during the Sweepstakes Period. 

Each Entrant acknowledges that tattoos are permanent, and he/she is not compelled at any time to receive a tattoo. The Sponsor is not responsible for any tattoo that is existing or placed on the Entrant’s body. If the Entrant, at its sole discretion, elects to obtain a tattoo, the Entrant cannot look to a Sponsor for any recourse.

For all Entries:

If entering with a mobile phone or other web-enabled device and using your wireless carrier’s network, standard data charges from your wireless carrier may apply. Check with your wireless service provider for details on these and any other applicable charges. Entrants are solely responsible for any such wireless charges.

Your settings must be set to “unprotected” and/or “public” through June 30, 2021 in order for your posts to be viewable by Sponsor and its agents. Only posts that are viewable by Sponsor and its agents will be considered an Entry.

All Entries must be received and recorded during the Sweepstakes Period. No other forms of Entry are valid.  See Appendix A for additional Entry Guidelines & Prohibited Content. Entry must comply with these Official Rules. Sponsor reserves the right, but not the obligation, to review any Entry for violation of these Official Rules and may, at its sole discretion, reject, delete, or otherwise exclude an Entry for any reason, including without limitation, if the Entry contains any Prohibited Content (as defined in Appendix A) or any other commentary or material which Sponsor, in its sole discretion deems inappropriate.

4.       SWEEPSTAKES DRAWING:

One Hundred (100) potential winners will be selected in a random drawing to be held on or about July 20, 2021 from among all eligible Entries received by Sponsor, whose decisions are final in all matters relating to this Sweepstakes. Odds of winning depend upon the number of eligible entries received during the Sweepstakes Period.

5.       WINNER NOTIFICATION:

All prizes will be awarded. Potential winners will be notified via direct message on Instagram approximately three (3) days after the drawing and will be required to respond to the notification within forty-eight (48) hours indicating whether he/she can accept the prize. If a potential winner does not respond to the notification within the forty-eight (48) hour time period, prize will be forfeited and will be randomly awarded to an alternate potential winner.

Potential winners may be required to complete, sign and return an affidavit of eligibility and liability and, unless prohibited by law, publicity release to Sponsor within forty-eight (48) hours of prize acceptance. Subject to verification of eligibility and compliance with the terms of these Official Rules, including verification that the winner is twenty-one (21) years of age or older, the potential winner will be declared an official winner of the Sweepstakes. If Sponsor cannot verify that the potential winner is twenty-one (21) years of age or older prior to winner notification, then the potential winner will be disqualified and the prize will be randomly awarded to an alternate potential winner.

In the event of noncompliance within any stated time period, the prize will be forfeited and will be randomly awarded to an alternate potential winner. Any prize notification or prize returned to the Sponsor or its agencies as undeliverable will result in disqualification and the prize will be randomly awarded to an alternate potential alternate winner.

Released Parties (as defined below) are not responsible for suspended or discontinued Internet, wireless, or land-line phone service or a change in an entrant’s email, phone number or mailing address which may result in a potential winner not receiving initial prize notification or his/her prize information.

6.       PRIZE DETAILS: 

Prizes (100 total):  Each winner will receive one (1) T-Shirt. Approximate Retail Value (“ARV”) is $20.00. If winner cannot accept the prize as specified, the prize will be forfeited and will be randomly awarded to an alternate winner. Total ARV of all prizes is $2,000.00.  Any difference between stated value and actual value will not be awarded.

Limit one (1) prize per person.  Prizes are non-transferable and no cash equivalent or substitution of prize is offered, except at the sole discretion of Sponsor.  If a prize, or any portion thereof, cannot be awarded for any reason, Sponsor reserves the right to substitute prize with another prize of equal or greater value.  Prize winner will be solely responsible for all federal, state and/or local taxes, and for any other fees or costs associated with the prizes they receive, regardless of whether it, in whole or in part, is used.

7.       LIMITATIONS OF LIABILITY AND RELEASE:

Pabst Brewing Company, LLC and each of its  affiliates, subsidiaries, and agencies (collectively the “Released Parties”) are not responsible for lost, late, misdirected, unintelligible, returned or undelivered Entries, email, or for lost, interrupted or unavailable satellite, network, server, Internet Service Provider (ISP), Website, or other connections availability, accessibility or traffic congestion, miscommunications, failed computer, network, telephone, satellite or cable hardware or software or lines, or technical failure, or jumbled, scrambled, delayed or misdirected transmissions, computer hardware or software malfunctions, failures or difficulties, or other errors of any kind whether human, mechanical, electronic or network. Persons who tamper with or abuse any aspect of this Sweepstakes or Website, or act in violation of the Official Rules, or act in any manner to threaten or abuse or harass any person, or violate Sponsor’s terms of service, as solely determined by the Sponsor, will be disqualified. Released Parties are not responsible for any incorrect or inaccurate information whether caused by users, tampering, hacking, or by any of the programming or equipment associated with or used in this Sweepstakes, and assumes no responsibility for any errors, omission, deletion, interruption or delay in operation or transmission or communication line failure, theft or destruction or unauthorized Website access. Any use of robotic, macro, automatic, programmed or like entry methods will void all such Entries, and may subject that entrant to disqualification. Released Parties are not responsible for injury or damage to entrants or any other person’s computer or property related to or resulting from participating in this Sweepstakes. Should any portion of Sweepstakes be, in the Sponsor’s sole opinion, compromised by virus, worms, bugs, unauthorized human intervention or other causes which, in the sole opinion of the Sponsor, corrupt or impair administration, security, fairness or proper play of this Sweepstakes, or submission of Entries, Sponsor reserves the right at its sole discretion to suspend, modify or terminate the Sweepstakes, and determine the winners from valid, non-suspect Entries received prior to action taken, or otherwise as may be deemed fair and equitable by the Sponsor. In the event of a dispute regarding Entries received from multiple users having the same email address or Instagram account, the authorized subscriber of the email address or Instagram account used to enter will be deemed to be the entrant, and must comply with these Official Rules. The authorized account subscriber is the natural person who is assigned the email address or Instagram account by the organization responsible for assigning the email address or Instagram account. All materials submitted become the property of Pabst Brewing Company, LLC and will not be returned. SOME JURISDICTIONS DO NOT ALLOW THE LIMITATION OR EXCLUSION OF LIABILITY FOR INCIDENTAL, CONSEQUENTIAL, OR OTHER DAMAGES; AS A RESULT, THE ABOVE LIMITATIONS OR EXCLUSIONS MAY NOT APPLY TO YOU, AND THE FOREGOING PARAGRAPHS SHALL NOT APPLY TO A RESIDENT OF NEW JERSEY TO THE EXTENT DAMAGES TO SUCH NEW JERSEY RESIDENT ARE THE RESULT OF SPONSOR OR ADMINISTRATOR’S NEGLIGENT, FRAUDULENT OR RECKLESS ACT(S) OR INTENTIONAL MISCONDUCT.

Entrants agree (a) that Sponsor and its parent, subsidiary and affiliated companies, and advertising and Sweepstakes agencies, and their respective officers, directors, employees, wholesale distributors, representatives and agents, will have no liability whatsoever for, and are released and shall be held harmless by entrants against, any liability, for any injuries, losses or damages of any kind, to persons, including death, or property, or rights of publicity or privacy, defamation, copyright infringement or portrayal in a false light resulting in whole or in part, directly or indirectly, from acceptance, possession, misuse or use of the prize or participation in this Sweepstakes or in any Sweepstakes-related activity, and (b) winner, by acceptance of prize, except where legally prohibited, grants permission for Sponsor (and agrees to confirm such agreement in writing) and those acting pursuant to its authority to use his/her name, submitted biography, voice and/or liken and prize information, and/or Entry (and assign the Entry, which may be altered, changed, modified, edited, used alone or with other works, as solely determined by Sponsor) for advertising, trade and Sweepstakes purposes without further compensation, at any times or time, in all media now known or hereafter discovered worldwide and on the Internet without notice or review or approval.

8.       PUBLICITY AND COPYRIGHT LICENSE:

You grant Sponsor an exclusive, worldwide, perpetual, irrevocable, unrestricted, royalty-free, sub-licensable and transferrable right and license to exploit your Entry (including, without limitation, your name and likeness and the names and likenesses of any and all persons in the Entry, and any intellectual property rights (e.g. copyright, trademark, etc.) contained in the Entry) in any media now or hereafter known, without any payment or other consideration of any kind, or permission or notification, to you or any third party, for any purpose, including, without limitation, your Entry and any person’s property (physical, personal, intellectual property rights, and indicia) contained therein. The foregoing grant includes, without limitation, the right to reproduce, display, distribute, publicly perform, create derivative works of, alter, amend, broadcast, edit, publish, use, merchandise, license, sublicense, and adapt the Entry in any and all media now or hereafter known, throughout the world, for any purpose, whether commercial in nature or otherwise, including in contexts and circumstances that result in your Entry being associated with a particular Sponsor or Sponsors. Accordingly, you hereby waive any objection to, such use including without limitation, distribution, reproduction, creation of derivative works of, public performance, or display of your Entry, and any claim for compensation whatsoever in connection therewith. Such waiver shall include any claim for infringement of any so-called “Moral Right,” “Droit Moral” or similar right or interest.

9.       DISPUTE RESOLUTION:

Any and all disputes, claims and causes of action arising out of or connected with this Sweepstakes, or any prizes awarded, shall be resolved individually, without resort to any form of class action, and exclusively by arbitration.  Any and all disputes relating to this Sweepstakes or any prize shall be subject to the internal laws of the State of CALIFORNIA AND the exclusive jurisdiction, forum and venue shall be in the state or federal courts located in CALIFORNIA.  THE REMEDY FOR ANY CLAIM SHALL BE LIMITED TO ACTUAL DAMAGES, AND IN NO EVENT SHALL ANY PARTY BE ENTITLED TO RECOVER PUNITIVE, EXEMPLARY, CONSEQUENTIAL, OR INCIDENTAL DAMAGES, INCLUDING ATTORNEYS’ FEES OR OTHER SUCH RELATED COSTS OF BRINGING A CLAIM, OR TO RESCIND THIS AGREEMENT OR SEEK INJUNCTIVE OR ANY OTHER EQUITABLE RELIEF.

10.      PRIVACY POLICY:

See Sponsor’s privacy policy located at https://pabst.com/privacy-policy/ (“Website”) for details of Sponsor’s policy regarding the use of personal information collected in connection with this Sweepstakes. By accepting the Prize, the winner hereby agrees to Sponsor’s collection and use of their personal information and acknowledge that they have read and accepted Sponsor’s Privacy Policy, respectively. 

11.      WINNER’S LIST:

 For names of winners, send a self-addressed, stamped envelope by August 31,2021 to: Pabst Blue Ribbon Share Your Tattoo Sweepstakes, 110 E Houston Street 3^rd Floor, San Antonio, TX 78205. Communications with respect to this Sweepstakes, including requests to be removed from future mailings, should be directed to the foregoing address.

12.      SPONSOR:

Pabst Brewing Company, LLC, San Antonio, TX 

© 2021 Pabst Brewing Co., Pabst Blue Ribbon® Beer, Milwaukee, WI

This Sweepstakes is in no way sponsored, endorsed or administered by, or associated with Instagram. Any questions, comments or complaints regarding this Sweepstakes shall be directed to Sponsor and not to Instagram.